JOIN NOW FOR ONLY LESS THAN £29.08 A MONTH
I HAVE BEEN A PT FOR ALMOST A DECADE NOW, AND WHAT DRIVES ME TO CONTINUE IS THE WORLD-CLASS TRANSFORMATIONS MY CLIENTS WERE ABLE TO PRODUCE UNDER MY GUIDANCE. I HAVE BEEN FORTUNATE ENOUGH TO HAVE HAD THE OPPORTUNITY TO WORK WITH AN EXCLUSIVE HONG KONG CLIENTELE WITH HUGE SUCCESS.
I believe that fitness is results-based, and it’s my goal to help you get the most out of your body through the primary fundamentals of energy balance, progressive overload and an efficient lifestyle. My goal is to create the largest global community of everyday people who want to enhance their physical and mental health through structured programming and accountability.
Let me help you cut through all the noise and contradicting information you see on social media to achieve a transformative body compositional change!
BECOME A MEMBER
Memberships are limited

Personalised
Workout Program
Workout program just for you! I will customise your very own ongoing training program. All exercises have been filmed to demonstrate how to perform them correctly.
HOME OR GYM OPTIONS
Workout wherever is most convenient for you with home or gym workout options!
Swap out your exercises
Have an injury? Swap out your exercises anytime!
Workout Log
Track your progress to keep pushing for your personal best!

Personalised
MEAL PLAN
Fully customised training & meal plans customised to YOU & YOUR goals as well as your schedule and lifestyle which will be updated every month based on your progress. Choose from General, Vegetarian, Vegan meals and more!
Dining In/Out Option
Want to dine in/out while still hitting your goals? Choose from your favourite restaurants and even combine meals to hit your macro and calorie targets!
SHOPPING LIST
Shopping for your plan made easy with a shopping checklist!
MEAL SWAP
Unhappy with a meal? Me and my team will swap that out for you with something you'll enjoy!
+ JOIN A LIKE-MINDED SUPPORT GROUP
Stay motivated in a community full of people with similar goals as yours. Get questions answered, read inspirational stories, and see transformational pictures daily!
Included with MY plan...
Helpful videos on looking after your Mental Wellbeing
Training your mind is just as important as training your body. That's why with my plan you get
BONUS
access to a library of helpful videos designed by professionals to help you understand and improve your mental wellbeing.
Just some of the videos include:
✓ Finding Routines
✓ Coping Mechanisms
✓ The Importance of Nutrition
✓ The Importance Of Sleep
Most of the PEOPLE that I’ve worked with suffered from a lack of
CONFIDENCE
Structuring your path when you’re still starting out (or haven’t been training) is a big task. But once you get a tailored-made program that suits your goals, you’ll have complete confidence that you’re on the right path to changing your physique forever!
ACCOUNTABILITY
It’s easy to get complacent and miss a few days here and there when there’s no one to check in on your progress. However, when you’re a part of our community, this won’t be the case anymore. I’ll personally hold you accountable throughout your transformation to ensure you get the results you’ve always dreamed of.
GUIDANCE
A lot of up-and-coming athletes feel isolated and lonely because there’s no one to share their progress, struggles, or success stories with. This is why having essential guidance and support can make or break your fitness journey.
FAQ'S
BECOME A MEMBER
Memberships are limited
The Everyday Athlete is a concept that has been attached with me for many years and now it's finally brought to fruition.
I will start by answering your first thought which is likely "but I am not an athlete". Professional athletes are the elite of the elite, the top 1% in their disciplines. We can extract their fundamental characteristics and traits to provide you with a structured training pathway to achieve your fitness goals. This will help you become the best and elite version of yourself. By signing up as an Everyday Athlete you are signing up for real change.
A systematic BALANCED lifestyle approach to fitness that will develop your physical composition, performance and mental perspective on health. You will join a community of confident and energetic individuals that live by the principle of "look good, feel good and perform at your best". I look forward to working with you! James Chester
